{"id":10163,"date":"2022-05-04T17:27:53","date_gmt":"2022-05-04T15:27:53","guid":{"rendered":"https:\/\/www.appleking.cz\/blog\/?p=10163"},"modified":"2022-05-04T17:27:53","modified_gmt":"2022-05-04T15:27:53","slug":"apple-pay-potlacuje-konkurenci-tvrdi-evropska-komise","status":"publish","type":"post","link":"https:\/\/www.appleking.cz\/blog\/apple-pay-potlacuje-konkurenci-tvrdi-evropska-komise","title":{"rendered":"Apple Pay potla\u010duje konkurenci, tvrd\u00ed Evropsk\u00e1 komise"},"content":{"rendered":"

Apple m\u00e1 sv\u00e9 jasn\u00e9 nep\u0159\u00e1tel\u00e9. Historicky se najdou spole\u010dnosti a organizace, kter\u00e9 velmi ho\u0159ce sn\u00e1\u0161\u00ed dominantn\u00ed postaven\u00ed t\u00e9to zna\u010dky na trhu. Neust\u00e1le p\u0159est\u0159elky Applu a Samsungu, Spotify a h\u00e1dky ohledn\u011b platformy Apple Music, nebo pr\u00e1v\u011b zji\u0161t\u011bn\u00ed org\u00e1n\u016f Evropsk\u00e9 unie ohledn\u011b potenci\u00e1ln\u00edho monopolu, jsou historicky u\u017e docela ohran\u00e9 p\u00edsni\u010dky. Nyn\u00ed si Evropsk\u00e1 komise na\u0161la nov\u00e9 m\u00edsto, kam m\u016f\u017ee zam\u00ed\u0159it svoji pozornost. Podle n\u00e1zor\u016f \u010dlen\u016f EK bezkontaktn\u00ed platebn\u00ed platforma Apple Pay potla\u010duje konkurenci. Jak\u00fdm zp\u016fsobem by k tomu m\u011blo doch\u00e1zet?<\/p>\n

\n<\/a>

\"Apple<\/h2>\n<\/a>

Konkuren\u010dn\u00ed platebn\u00ed platformy nemaj\u00ed cestu na produktech Applu.<\/h2>\n

Kritika z Bruselu p\u0159ich\u00e1z\u00ed na z\u00e1klad\u011b zji\u0161t\u011bn\u00ed, \u017ee na jable\u010dn\u00fdch za\u0159\u00edzen\u00edch nen\u00ed k mo\u017en\u00e9 k p\u0159istupovat k hardwarov\u00e9mu a softwarov\u00e9mu \u0159e\u0161en\u00ed od Apple, pokud jste v\u00fdvoj\u00e1\u0159 t\u0159et\u00ed strany. Apple Pay je prakticky nejroz\u0161\u00ed\u0159en\u011bj\u0161\u00edm syst\u00e9mem pro mobiln\u00ed platby na sv\u011bt\u011b. Podle tvrzen\u00ed zpr\u00e1vy od Evropsk\u00e9 komise Apple zneu\u017e\u00edv\u00e1 sv\u00e9ho dominantn\u00edho postaven\u00ed na trhu ve sv\u016fj prosp\u011bch.<\/p>\n

„Mobiln\u00ed platby hraj\u00ed v na\u0161\u00ed digit\u00e1ln\u00ed ekonomice rychle rostouc\u00ed roli.\u00a0Pro integraci evropsk\u00fdch platebn\u00edch trh\u016f je d\u016fle\u017eit\u00e9, aby spot\u0159ebitel\u00e9 t\u011b\u017eili z konkuren\u010dn\u00edho a inovativn\u00edho platebn\u00edho prost\u0159ed\u00ed.\u00a0M\u00e1me n\u00e1znaky, \u017ee Apple omezil p\u0159\u00edstup t\u0159et\u00edch stran ke kl\u00ed\u010dov\u00e9 technologii nezbytn\u00e9 pro v\u00fdvoj konkuren\u010dn\u00edch \u0159e\u0161en\u00ed mobiln\u00edch pen\u011b\u017eenek na za\u0159\u00edzen\u00edch Apple. V na\u0161em prohl\u00e1\u0161en\u00ed o n\u00e1mitk\u00e1ch jsme p\u0159edb\u011b\u017en\u011b zjistili, \u017ee Apple mo\u017en\u00e1 omezil hospod\u00e1\u0159skou sout\u011b\u017e ve prosp\u011bch sv\u00e9ho vlastn\u00edho \u0159e\u0161en\u00ed Apple Pay.\u00a0Pokud by se potvrdilo, takov\u00e9 jedn\u00e1n\u00ed by bylo podle na\u0161ich pravidel hospod\u00e1\u0159sk\u00e9 sout\u011b\u017ee nez\u00e1konn\u00e9.\u201c uvedla Margrethe\u00a0Vestager.\u00a0<\/strong><\/p><\/blockquote>\n

Dostupn\u00e9 z webov\u00fdch str\u00e1nek Evropsk\u00e9 komise<\/a>.<\/p>\n<\/a>

Na\u0159\u010den\u00ed, \u017ee Apple Pay potla\u010duje konkurenci je z \u010d\u00e1sti \u00fasm\u011bvn\u00e9.<\/h2>\n

Tvrzen\u00ed o tom, \u017ee Apple Pay potla\u010duje konkurenci v oblasti mobiln\u00edch platebn\u00edch syst\u00e9mu by mohlo n\u011bkoho i rozesm\u00e1t. Apple Pay je platforma, kter\u00e1 byla spu\u0161t\u011bna v roce 2014. Toho \u010dasu i v n\u011bkter\u00fdch zem\u00edch Evropsk\u00e9 unie. Nap\u0159. ve Velk\u00e9 Brit\u00e1nii.<\/p>\n

Oproti tomu nejv\u011bt\u0161\u00ed konkurent Google Pay dorazil do \u010dlensk\u00fdch zem\u00ed EU relativn\u011b ned\u00e1vno. A ke konci roku 2020. Dlouho se tak jednalo o prakticky jedinou platformu, kterou bylo mo\u017en\u00e9 v zem\u00edch EU pou\u017e\u00edvat.<\/p>\n<\/a>

Americk\u00e1 spole\u010dnost mus\u00ed situaci, pro\u010d Apple Pay potla\u010duje konkurenci, vysv\u011btlit. Jinak bude platit.<\/h2>\n

Apple bude muset na zpr\u00e1vu vydanou Evropskou komis\u00ed brzy reagovat. Jinak mu hroz\u00ed vy\u010d\u00edslen\u00ed nemal\u00e9 pokuty. D\u00e1 se p\u0159edpokl\u00e1dat, \u017ee Apple bude argumentovat soukrom\u00edm a zabezpe\u010den\u00edm. To platforma m\u016f\u017ee nab\u00eddnout d\u00edky sv\u00e9 uzav\u0159enosti.<\/p>\n

Oproti tomu m\u00e1 Evropsk\u00e9 komise v rukou fakt, \u017ee z ka\u017ed\u00e9 prob\u011bhl\u00e9 transakce si Apple \u00fa\u010dtuje malou provizi od bankovn\u00edch spole\u010dnost\u00ed. Na z\u00e1klad\u011b toho m\u016f\u017ee ka\u017edoro\u010dn\u011b t\u011b\u017eit nemal\u00e9 mno\u017estv\u00ed finan\u010dn\u00edch prost\u0159edk\u016f z t\u00e9to sv\u00e9 slu\u017eby.<\/p>\n","protected":false},"excerpt":{"rendered":"

Apple m\u00e1 sv\u00e9 jasn\u00e9 nep\u0159\u00e1tel\u00e9. Historicky se najdou spole\u010dnosti a organizace, kter\u00e9 velmi ho\u0159ce sn\u00e1\u0161\u00ed Pokra\u010dovat ve \u010dten\u00ed…<\/a><\/p>\n","protected":false},"author":13,"featured_media":8242,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"jetpack_publicize_message":"Apple Pay potla\u010duje konkurenci, tvrd\u00ed Evropsk\u00e1 komise","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_options":[]},"categories":[47,1451],"tags":[278,1762,1760,2662],"jetpack_publicize_connections":[],"yoast_head":"\nApple Pay potla\u010duje konkurenci, tvrd\u00ed Evropsk\u00e1 komise - AppleKing Blog<\/title>\n<meta name=\"description\" content=\"Evropsk\u00e1 komise na\u0161la nov\u00e9 m\u00edsto, kam m\u016f\u017ee zam\u00ed\u0159it svoji pozornost. Apple Pay potla\u010duje konkurenci. 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