![\"aapl](\"https:\/\/images.macrumors.com\/t\/Tc_AMDY0njZNVzdM260RqkhxtZY=\/400x0\/article-new\/2025\/05\/aapl-2q25-line.jpg?lossy\")
<\/p>\nApple ozn\u00e1mil v\u00fdsledky hospoda\u0159en\u00ed za prvn\u00ed \u010dtvrtlet\u00ed 2025: Rekordn\u00ed p\u0159\u00edjmy ze slu\u017eeb, rostouc\u00ed prodeje hardwaru a d\u016fraz na um\u011blou inteligenci!<\/p>\n
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Apple zve\u0159ejnil v minul\u00fdch dnech finan\u010dn\u00ed v\u00fdsledky za druh\u00e9 fisk\u00e1ln\u00ed \u010dtvrtlet\u00ed roku 2025, kter\u00e9 odpov\u00edd\u00e1 prvn\u00edmu kalend\u00e1\u0159n\u00edmu \u010dtvrtlet\u00ed. Celkov\u00e9 tr\u017eby dos\u00e1hly 95,4 miliardy dolar\u016f, co\u017e p\u0159edstavuje meziro\u010dn\u00ed r\u016fst o 5 %. \u010cist\u00fd zisk \u010dinil 24,8 miliardy dolar\u016f (1,65 USD na akcii), \u010d\u00edm\u017e Apple p\u0159ekonal rekord pro b\u0159eznov\u00e9 \u010dtvrtlet\u00ed. Nej\u00fasp\u011b\u0161n\u011bj\u0161\u00ed byla op\u011bt oblast slu\u017eeb, kter\u00e1 dos\u00e1hla historick\u00e9ho maxima. Pod\u00edvejme se detailn\u011bji na v\u00fdsledky jednotliv\u00fdch produktov\u00fdch kategori\u00ed a shrnut\u00ed kl\u00ed\u010dov\u00fdch informac\u00ed z hovoru veden\u00ed s investory.<\/p>\n
Apple za prodeje iPhon\u016f utr\u017eil 46,8 miliardy dolar\u016f, co\u017e p\u0159edstavuje meziro\u010dn\u00ed r\u016fst o 2 %. Kl\u00ed\u010dovou novinkou byl model iPhone 16e s nov\u00fdm modemem navr\u017een\u00fdm p\u0159\u00edmo Applem. Modely iPhone 16 a 16 Pro si dle Applu nad\u00e1le dr\u017e\u00ed silnou popt\u00e1vku.<\/p>\n
![\"aapl](\"https:\/\/images.macrumors.com\/t\/DjIiZP2489D-0SSLsme-0aiiiVA=\/400x0\/article-new\/2025\/05\/aapl-2q25-pie.jpg?lossy\")
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Spole\u010dnost potvrdila, \u017ee aktivn\u00ed z\u00e1kladna pou\u017e\u00edvan\u00fdch iPhon\u016f dos\u00e1hla historick\u00e9ho maxima ve v\u0161ech regionech a modelem \u010d\u00edslo jedna byl iPhone v USA, \u010c\u00edn\u011b (ve m\u011bstech), Japonsku, Austr\u00e1lii, N\u011bmecku a Velk\u00e9 Brit\u00e1nii. Spokojenost z\u00e1kazn\u00edk\u016f dos\u00e1hla 97 %.<\/p>\n
iPad si p\u0159ipsal 6,4 miliardy dolar\u016f na tr\u017eb\u00e1ch \u2013 meziro\u010dn\u00ed r\u016fst \u010dinil impozantn\u00edch 15 %. Apple p\u0159edstavil nov\u00fd iPad Air s \u010dipem M3, kter\u00fd kombinuje vysok\u00fd v\u00fdkon s p\u0159enosnost\u00ed. T\u00e9m\u011b\u0159 polovina nov\u00fdch z\u00e1kazn\u00edk\u016f iPadu si po\u0159\u00eddila teprve sv\u016fj prvn\u00ed model \u2013 co\u017e dokazuje jeho \u0161irokou atraktivitu. Spokojenost americk\u00fdch u\u017eivatel\u016f dos\u00e1hla 97 %.<\/p>\n
TIP: Hled\u00e1te to nejlep\u0161\u00ed mo\u017en\u00e9 p\u0159\u00edslu\u0161enstv\u00ed na v\u00e1\u0161 iPhone nebo iPad? Mrkn\u011bte na e-shop AppleKing, kter\u00fd nab\u00edz\u00ed obrovsk\u00fd v\u00fdb\u011br v\u0161eho p\u0159\u00edslu\u0161enstv\u00ed – obaly, tvrzen\u00e1 skla, nab\u00edje\u010dky a kabely a mnoho dal\u0161\u00edho za skv\u011bl\u00e9 ceny. Skladem je p\u0159\u00edslu\u0161enstv\u00ed pro V\u0160ECHNY generace iPhon\u016f, iPad\u016f i dal\u0161\u00ed produkt\u016f od Applu!<\/strong><\/p>\n\n\n Prodeje Mac\u016f vzrostly o 7 % na 7,9 miliardy dolar\u016f. P\u0159isp\u011blo k tomu p\u0159edstaven\u00ed nov\u00e9ho MacBooku Air s \u010dipem M4 a tak\u00e9 aktualizace v\u00fdkonn\u00e9ho Mac Studia. Po\u010det aktivn\u011b pou\u017eit\u00fdch Mac\u016f op\u011bt vzrostl a zaznamenal rekordn\u00ed hodnotu. 95 % americk\u00fdch z\u00e1kazn\u00edk\u016f je s Macy spokojeno.<\/p>\n Nejv\u011bt\u0161\u00edm p\u0159ekvapen\u00edm a z\u00e1rove\u0148 tahounem cel\u00e9ho kvart\u00e1lu byly slu\u017eby. Ty dos\u00e1hly tr\u017eeb ve v\u00fd\u0161i 26,6 miliardy dolar\u016f, co\u017e p\u0159edstavuje meziro\u010dn\u00ed n\u00e1r\u016fst o 12 %. Apple zaznamenal rekordn\u00ed po\u010det placen\u00fdch \u00fa\u010dt\u016f a p\u0159edplatn\u00fdch \u2013 aktu\u00e1ln\u011b m\u00e1 p\u0159es 1 miliardu aktivn\u00edch p\u0159edplatn\u00fdch.<\/p>\n Apple TV+ dos\u00e1hla rekordn\u00ed sledovanosti a letos uvede do kin o\u010dek\u00e1van\u00fd film o Formuli 1 s Bradem Pittem. Platforma si p\u0159ipsala v\u00edce ne\u017e 2 500 nominac\u00ed a 560 ocen\u011bn\u00ed.<\/p>\n Kategorie nositeln\u00e9 elektroniky, dom\u00e1c\u00edch za\u0159\u00edzen\u00ed a p\u0159\u00edslu\u0161enstv\u00ed vyk\u00e1zala pokles o 5 % na 7,5 miliardy dolar\u016f. D\u016fvodem je n\u00e1ro\u010dn\u00e9 srovn\u00e1n\u00ed s lo\u0148sk\u00fdm kvart\u00e1lem, kdy byl uveden Apple Watch Ultra 2 a Vision Pro. P\u0159esto Apple zm\u00ednil pozitivn\u00ed p\u0159ijet\u00ed Apple Watch Series 10 a AirPods 4 s aktivn\u00edm potla\u010den\u00edm hluku.<\/p>\n Rekordn\u00ed mar\u017ee<\/b><\/span>: Hrub\u00e1 mar\u017ee \u010dinila 47,1 %, p\u0159i\u010dem\u017e mar\u017ee na slu\u017eb\u00e1ch dos\u00e1hla 75,7 %, zat\u00edmco na produktech 35,9 %.<\/p>\n<\/li>\n Investice v USA<\/b><\/span>: Apple ozn\u00e1mil pl\u00e1n utratit b\u011bhem p\u0159\u00ed\u0161t\u00edch 4 let v USA 500 miliard dolar\u016f, v\u010detn\u011b otev\u0159en\u00ed nov\u00e9 tov\u00e1rny na servery v Texasu.<\/p>\n<\/li>\n Apple Intelligence<\/b><\/span>: Spole\u010dnost zd\u016fraznila v\u00fdznam AI a p\u0159ipravuje nov\u00e9 funkce Siri, kter\u00e9 ale je\u0161t\u011b nejsou p\u0159ipraveny na spu\u0161t\u011bn\u00ed. AI podle Cooka t\u011b\u017e\u00ed z v\u00fdkonu Apple Silicon a Neural Engine.<\/p>\n<\/li>\nMac: R\u016fst d\u00edky novink\u00e1m s \u010dipy Apple Silicon<\/b><\/h1>\n
![\"Mac](\"https:\/\/www.apple.com\/v\/mac\/home\/ce\/images\/meta\/mac__c3zv0c86zu0y_og.png\")
<\/p>\nSlu\u017eby: Tahoun celkov\u00e9ho r\u016fstu<\/b><\/h1>\n
Nositelnosti, Domov a P\u0159\u00edslu\u0161enstv\u00ed: Jedin\u00e1 kategorie s poklesem<\/b><\/h1>\n
Dal\u0161\u00ed zaj\u00edmavosti z hovoru s investory<\/b><\/h1>\n
![\"4](\"https:\/\/www.investopedia.com\/thmb\/KV1UpBfgXFGltY5LT4zJeir7hsE=\/1500x0\/filters:no_upscale():max_bytes(150000):strip_icc()\/GettyImages-1676437583-7eeb6f3e6ca24495872635f2f1de7786.jpg\")
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