{"id":32973,"date":"2026-08-04T07:30:17","date_gmt":"2026-08-04T05:30:17","guid":{"rendered":"https:\/\/www.appleking.cz\/blog\/?p=32973"},"modified":"2026-07-31T12:37:32","modified_gmt":"2026-07-31T10:37:32","slug":"tim-cook-se-rozloucil-jako-ceo-applu-a-oznamil-rekordni-finacni-vysledky-iphony-a-macy-tahnou-rust-firmy","status":"publish","type":"post","link":"https:\/\/www.appleking.cz\/blog\/tim-cook-se-rozloucil-jako-ceo-applu-a-oznamil-rekordni-finacni-vysledky-iphony-a-macy-tahnou-rust-firmy","title":{"rendered":"Tim Cook se rozlou\u010dil jako CEO Applu a ozn\u00e1mil rekordn\u00ed fina\u010dn\u00ed v\u00fdsledky: iPhony a Macy t\u00e1hnou r\u016fst firmy!"},"content":{"rendered":"

\"\"<\/a><\/p>\n

Apple zve\u0159ejnil finan\u010dn\u00ed v\u00fdsledky za t\u0159et\u00ed \u010dtvrtlet\u00ed fisk\u00e1ln\u00edho roku 2026 a investor\u016fm ud\u011blal radost. P\u0159esto\u017ee jde tradi\u010dn\u011b o jedno z klidn\u011bj\u0161\u00edch obdob\u00ed roku, spole\u010dnost utr\u017eila 109,4 miliardy dolar\u016f<\/strong>, meziro\u010dn\u011b o 16 % v\u00edce. Apple tak op\u011bt p\u0159ekonal o\u010dek\u00e1v\u00e1n\u00ed Wall Street. Samotn\u00e1 \u010d\u00edsla ale tentokr\u00e1t nebyla t\u00edm jedin\u00fdm zaj\u00edmav\u00fdm. Apple b\u011bhem hovoru s investory promluvil tak\u00e9 o probl\u00e9mech s v\u00fdrobou, prudce rostouc\u00edch cen\u00e1ch pam\u011bt\u00ed a ned\u00e1vn\u00e9m zdra\u017eov\u00e1n\u00ed. A \u0161lo o symbolick\u00fd okam\u017eik \u2013 Tim Cook absolvoval sv\u016fj posledn\u00ed finan\u010dn\u00ed hovor v roli CEO Applu.<\/strong><\/p>\n

iPhony a Macy Applu vyd\u011bl\u00e1vaj\u00ed st\u00e1le v\u00edce<\/strong><\/h1>\n

Nejd\u016fle\u017eit\u011bj\u0161\u00edm produktem Applu z\u016fst\u00e1v\u00e1 iPhone. Ten b\u011bhem \u010dtvrtlet\u00ed p\u0159inesl 54,25 miliardy dolar\u016f<\/strong>, co\u017e p\u0159edstavuje meziro\u010dn\u00ed r\u016fst o p\u016fsobiv\u00fdch 21,7 %. Je\u0161t\u011b rychleji rostly Macy. Jejich tr\u017eby dos\u00e1hly 10,35 miliardy dolar\u016f<\/strong>, meziro\u010dn\u011b o 28,7 % v\u00edce. Pr\u00e1v\u011b iPhony a Macy se podle Tima Cooka prod\u00e1vaj\u00ed v\u00fdrazn\u011b l\u00e9pe, ne\u017e samotn\u00fd Apple o\u010dek\u00e1val.<\/p>\n

\"aapl<\/p>\n

M\u00e9n\u011b se da\u0159ilo iPad\u016fm. Ty utr\u017eily 6,19 miliardy dolar\u016f<\/strong>, co\u017e znamen\u00e1 pokles o 5,9 %. Kategorie zahrnuj\u00edc\u00ed Apple Watch, AirPods, p\u0159\u00edslu\u0161enstv\u00ed a produkty pro dom\u00e1cnost naopak vzrostla o 6,5 % na 7,88 miliardy dolar\u016f<\/strong>.<\/p>\n

Tradi\u010dn\u011b skv\u011ble si vedly slu\u017eby. App Store, iCloud, Apple Music, Apple TV a dal\u0161\u00ed slu\u017eby dohromady vygenerovaly 30,73 miliardy dolar\u016f<\/strong>, meziro\u010dn\u011b o 12,7 % v\u00edce. Jde u\u017e o dvan\u00e1ct\u00e9 \u010dtvrtlet\u00ed v \u0159ad\u011b, kdy tato \u010d\u00e1st podnik\u00e1n\u00ed Applu rostla dvoucifern\u00fdm tempem.<\/p>\n

Apple nest\u00edh\u00e1 vyr\u00e1b\u011bt. Popt\u00e1vka je vy\u0161\u0161\u00ed, ne\u017e \u010dekal<\/strong><\/h1>\n

Skv\u011bl\u00e9 prodeje maj\u00ed i svou stinnou str\u00e1nku. Apple varoval, \u017ee b\u011bhem n\u00e1sleduj\u00edc\u00edho \u010dtvrtlet\u00ed o\u010dek\u00e1v\u00e1 v\u00fdrazn\u011bj\u0161\u00ed probl\u00e9my s dostupnost\u00ed iPhon\u016f, iPad\u016f a Mac\u016f<\/strong>. Podle Cooka m\u00e1 dodavatelsk\u00fd \u0159et\u011bzec men\u0161\u00ed flexibilitu ne\u017e obvykle a probl\u00e9mem je tak\u00e9 dostupnost nejpokro\u010dilej\u0161\u00edch v\u00fdrobn\u00edch proces\u016f pou\u017e\u00edvan\u00fdch pro \u010dipy Applu.<\/p>\n

\"aapl<\/p>\n

Nejde v\u0161ak podle n\u011bj o selh\u00e1n\u00ed dodavatel\u016f. Apple jednodu\u0161e podcenil z\u00e1jem z\u00e1kazn\u00edk\u016f. P\u0159edev\u0161\u00edm iPhone a Mac za\u017e\u00edvaj\u00ed mimo\u0159\u00e1dn\u011b siln\u00fd produktov\u00fd cyklus a popt\u00e1vka p\u0159ekonala o\u010dek\u00e1v\u00e1n\u00ed spole\u010dnosti. To m\u016f\u017ee b\u00fdt nep\u0159\u00edjemn\u00e9 zejm\u00e9na p\u0159ed z\u00e1\u0159\u00edm, kdy se o\u010dek\u00e1v\u00e1 p\u0159\u00edchod iPhonu 18 Pro, iPhonu 18 Pro Max a prvn\u00edho skl\u00e1dac\u00edho iPhonu<\/p>\n

TIP: Hled\u00e1te to nejlep\u0161\u00ed mo\u017en\u00e9 p\u0159\u00edslu\u0161enstv\u00ed pro v\u00e1\u0161 MacBook? Pak mrkn\u011bte na e-shop Appleking.cz a vyberte si ze stovek skv\u011bl\u00fdch bra\u0161en, obal\u016f, folii, skel a dal\u0161\u00edho skv\u011bl\u00e9ho p\u0159\u00edslu\u0161enstv\u00ed za bezkonkuren\u010dn\u00ed ceny. V\u0161e skladem a p\u0159\u00edpraveno ihned k odesl\u00e1n\u00ed a nebo k vyzvednut\u00ed na na\u0161em showroomu v Brn\u011b!<\/strong><\/p>\n\n\n

Pam\u011bti dramaticky zdra\u017euj\u00ed a s nimi i produkty Applu<\/strong><\/h1>\n

Dal\u0161\u00edm velk\u00fdm probl\u00e9mem jsou pam\u011bti. Jejich ceny rostou tak rychle, \u017ee Tim Cook situaci b\u011bhem hovoru p\u0159irovnal ke \u201estolet\u00e9 povodni v cen\u00e1ch pam\u011bt\u00ed\u201c<\/strong>. Apple u\u017e za pam\u011bti plat\u00ed v\u00fdrazn\u011b v\u00edce a b\u011bhem dal\u0161\u00edho \u010dtvrtlet\u00ed o\u010dek\u00e1v\u00e1 dal\u0161\u00ed r\u016fst n\u00e1klad\u016f. Zat\u00edm mu pom\u00e1haj\u00ed vytvo\u0159en\u00e9 z\u00e1soby a ni\u017e\u0161\u00ed ceny n\u011bkter\u00fdch ostatn\u00edch komponent, tento efekt ale bude postupn\u011b sl\u00e1bnout.<\/p>\n

\"\"<\/a><\/p>\n

Pr\u00e1v\u011b dra\u017e\u0161\u00ed pam\u011bti st\u00e1ly tak\u00e9 za \u010dervnov\u00fdm zdra\u017een\u00edm Mac\u016f a iPad\u016f<\/strong>. Cook zd\u016fraznil, \u017ee Apple ceny zvy\u0161oval nerad, sou\u010dasn\u00e1 situace jej k tomu ale prakticky donutila.Jedna d\u016fle\u017eit\u00e1 ot\u00e1zka z\u016fstala bez odpov\u011bdi. Cook neprozradil, zda kv\u016fli rostouc\u00edm n\u00e1klad\u016fm zdra\u017e\u00ed tak\u00e9 nov\u00e9 iPhony. N\u011bkolik analytik\u016f v\u0161ak o\u010dek\u00e1v\u00e1, \u017ee pr\u00e1v\u011b \u0159ada iPhone 18 by mohla b\u00fdt dra\u017e\u0161\u00ed.<\/p>\n

Tim Cook se naposledy rozlou\u010dil jako CEO<\/strong><\/h1>\n

V\u00fdsledky m\u011bly tentokr\u00e1t tak\u00e9 osobn\u011bj\u0161\u00ed n\u00e1dech. Tim Cook potvrdil, \u017ee \u0161lo o jeho posledn\u00ed finan\u010dn\u00ed hovor ve funkci gener\u00e1ln\u00edho \u0159editele Applu<\/strong>. Od 1. z\u00e1\u0159\u00ed p\u0159evezme veden\u00ed spole\u010dnosti dosavadn\u00ed \u0161\u00e9f hardwaru John Ternus<\/strong>, zat\u00edmco Cook se p\u0159esune do role v\u00fdkonn\u00e9ho p\u0159edsedy p\u0159edstavenstva.<\/p>\n

\"\"<\/a><\/p>\n

Cook b\u011bhem hovoru pod\u011bkoval akcion\u00e1\u0159\u016fm i analytik\u016fm za dlouholetou d\u016fv\u011bru a uvedl, \u017ee p\u0159ed\u00e1v\u00e1n\u00ed veden\u00ed prob\u00edh\u00e1 hladce. Sv\u00e9mu n\u00e1stupci podle sv\u00fdch slov maxim\u00e1ln\u011b v\u011b\u0159\u00ed a budoucnost Applu vid\u00ed velmi optimisticky. Tim Cook tak p\u0159ed\u00e1v\u00e1 Apple sv\u00e9mu n\u00e1stupci ve velmi dobr\u00e9 kondici. Tr\u017eby rostou, iPhony a Macy p\u0159ekon\u00e1vaj\u00ed o\u010dek\u00e1v\u00e1n\u00ed a slu\u017eby l\u00e1mou dal\u0161\u00ed rekordy.<\/strong> Nejv\u011bt\u0161\u00ed ot\u00e1zkou n\u00e1sleduj\u00edc\u00edch m\u011bs\u00edc\u016f proto nebude z\u00e1jem z\u00e1kazn\u00edk\u016f, ale sp\u00ed\u0161e to, zda Apple dok\u00e1\u017ee vyrobit dostatek za\u0159\u00edzen\u00ed \u2013 a za jakou cenu je nakonec bude prod\u00e1vat.<\/p>\n","protected":false},"excerpt":{"rendered":"

Pokra\u010dovat ve \u010dten\u00ed…<\/a><\/p>\n","protected":false},"author":21716,"featured_media":32974,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_options":[]},"categories":[47,1451,1080],"tags":[27,2928,31,29,94,39,2000,2808],"jetpack_publicize_connections":[],"yoast_head":"\nTim Cook se rozlou\u010dil jako CEO Applu a ozn\u00e1mil rekordn\u00ed fina\u010dn\u00ed v\u00fdsledky: iPhony a Macy t\u00e1hnou r\u016fst firmy! - AppleKing Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.appleking.cz\/blog\/tim-cook-se-rozloucil-jako-ceo-applu-a-oznamil-rekordni-finacni-vysledky-iphony-a-macy-tahnou-rust-firmy\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tim Cook se rozlou\u010dil jako CEO Applu a ozn\u00e1mil rekordn\u00ed fina\u010dn\u00ed v\u00fdsledky: iPhony a Macy t\u00e1hnou r\u016fst firmy! - AppleKing Blog\" \/>\n<meta property=\"og:description\" content=\"Apple zve\u0159ejnil finan\u010dn\u00ed v\u00fdsledky za t\u0159et\u00ed \u010dtvrtlet\u00ed fisk\u00e1ln\u00edho roku 2026 a investor\u016fm ud\u011blal radost. 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